About Client
“Our team of experts transforms cutting-edge IT solutions into powerful tools for business transformation. Through in-depth analytics, research, and testing of business processes, the company implements AI-driven algorithms to provide businesses with the technological boost needed for rapid and sustainable growth.
— Oleksandr, CEO SLS
Task
Develop comprehensive branding and identity for a brand that visually explains the company's operating principles and reflects the brand's core values.
The biggest challenge was to convey seemingly complex business processes and their solutions for more efficient client operations for the SLS brand.
Solution
How do you showcase the systematization and simplicity of solutions?
By visualizing cyclicality and unity in a common form, we embedded all the necessary meanings that reveal the brand's activities. The logo consists of a cyclical shape that revolves around itself and forms a technological symbol. The identity continues this idea, scaling the details to demonstrate the company's areas of activity.
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